We've seen the future and it's SEO shaped.

Snapchat To Deliver Bite-Sized Pieces Of News And Entertainment From Media Publishers by @mattsouthern

Snapchat announced today that it will now be giving media publishers the ability to distribute short, edited clips of news and information. Content distributed via Discover will behave just like Sn...

SearchCap: Google Search Queries, Mobile Snippets & Bing Ads Lag

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Reduces Campaign Reporting Lag To 1 Hour Impression...

Facebook Introduces New Tool To Measure Sales Driven By Ads by @mattsouthern

It has always been easy to measure how well Facebook ads are performing when it comes to clicks and views, but what about sales? Measuring the amount of new business you’re actually getting from ...

Bing Ads Reduces Campaign Reporting Lag To 1 Hour

Impression and click performance data is now delivered much faster. The post Bing Ads Reduces Campaign Reporting Lag To 1 Hour appeared first on Search Engine Land. Please visit Search Engine Lan...

Google Trash Can Recovers Your Deleted Analytics

A new recovery feature for Google Analytics means that users will never again have to worry about deleting data or accounts. Trash Can will safely save information in a in a recovery folder.<![C...

Thanksgiving Drove Retailers’ Highest Paid Search Revenue Gains Of The Holiday Season [Report]

Revenue rose 50 percent year-over-year, just beating out Black Friday's revenue gains of 49 percent according to Kenshoo. The post Thanksgiving Drove Retailers’ Highest Paid Search Revenue G...

Adobe Finds Google's CTR Growing Faster Than Its CPC

Google’s click-through-rate growth is outpacing its cost-per-click growth, according to Adobe's Digital Index’s Q4 Digital Advertising Benchmark report.<![CDATA[Adobe Finds Google's CTR Grow...

Google Analytics New “Trash Can” Feature Saves Deleted Data

Views, properties and accounts can be recovered up to 35 days after being deleted. The post Google Analytics New “Trash Can” Feature Saves Deleted Data appeared first on Search Engine Land. P...

YP Data Helps National Brands Go Local

YP is using search data to deliver real-time, cross-device ads based on local search history. The ads will appear on mobile even if customers search on desktop and vice versa.<![CDATA[YP Data He...

As in 2012, Romney Can Do No Right in Murdoch’s Eyes

As Mitt Romney considers a 2016 presidential run, he again finds ill will instead of favor from Rupert Murdoch, a reality that has pained and angered Mr. Romney’s allies.

Now Available in Bing Ads: Campaign Performance Data in Under an Hour

You’ve been asking for faster performance data and we heard you. You will now see your clicks and impressions in less than an hour of them occurring, down from 4 hours in the past. Armed with t...

Now Available in Bing Ads: Campaign Performance Data in Under an Hour

You’ve been asking for faster performance data and we heard you. You will now see your clicks and impressions in less than an hour of them occurring, down from 4 hours in the past. Armed with t...

Running Out of Topics to Blog About? Follow These 5 Simple Steps by @neilpatel

No matter how good of a writer or marketer you are, eventually you will run out of ideas to blog about. It’s just a matter of time. It happens to all of us… including me. What should you do whe...

5 Actionable Steps to Get Your Site in Shape for 2015 [SPONSORED] by @lauracruzspeaks

The new year inspires many people to take action and get in shape, including upgrading their online presence and website. SEO PowerSuite put together an overview of what we can expect this year a...

Download Legacy PLA Product Target Data Prior To March 23

Google will be removing auto target tab data from old product listing ad campaigns. The post Download Legacy PLA Product Target Data Prior To March 23 appeared first on Search Engine Land. Please...

5 Essential SEO Techniques To Master In 2015

SEO has truly come into its own as a marketing channel, but columnist Jim Yu argues that that doesn't mean we should rest on our laurels. The post 5 Essential SEO Techniques To Master In 2015 appe...

Analyzing AdWords With Analytics Treemaps

The Treemaps report in Google Analytics allows search marketers to quickly spot the strong and weak areas of their AdWords accounts, helping drive attention to the right places.<![CDATA[Analyzin...

Google Mobile Search Descriptions Now Say If You’re Blocking Google

Yet another reason not to block JavaScript, CSS, etc from Google. It may negatively impact your snippet in the mobile search results now. The post Google Mobile Search Descriptions Now Say If You...

Google Seeking Testers For Search Queries Report In Webmaster Tools

Google is working on a new search queries report in Google Webmaster Tools. Do you want to test it out? read on... The post Google Seeking Testers For Search Queries Report In Webmaster Tools app...

The 6 Key Steps to Improve Your Website’s Loading Speed by @LarryAlton3

Throughout 2014 (and the decade prior), Google hasn’t been shy about telling people what its algorithms are looking for. Initially, algorithms targeted spammy backlinks, keyword stuffing, and dom...

After Deadline Blog: Close but Not Quite

Sometimes on deadline we seem to grab the first word we think of, not necessarily the best. With language as with facts, precision should be our hallmark.

Back to Basics – Goal Reports in Google Analytics

There’s a lot to be said for going back to basics and reviewing what data you have in Google Analytics. Take a fresh look at your goals at least twice a year and use the tips in this post to unde...

Join the SEJ Team For a Live Site Audit Webinar February 4th by @mattsouthern

Exciting news! As part of our Marketing ThinkTank webinar series, we’d like to invite you to learn how to get your site up to speed for 2015 with SEJ’s site audit webinar, scheduled for Februar...

More Speakers For #SEJSummit Dallas (Part 2) by @wonderwall7

The SEJ team has been working diligently behind the scenes to assemble A-list speakers for 2015’s second SEJ Summit, hosted by Searchmetrics, to be held at the InterContinental Hotel Dallas i...

26 Tips for Improving Your Social Media Marketing

Does your social media need a boost? Do you want to add something to your online marketing? Trying new things can be fun and refreshing, for both you and your audience. In this article I’ll share...

5 Ways to Grow Your Email List With Facebook Contests

Do you want more email subscribers? Have you run contests on Facebook? Facebook contests and sweepstakes are an excellent method for capturing email leads. In this post I’ll share five ways to gr...

Fired Fox Employee Kills Himself Outside News Corp. Building

Phillip Perea, a former promotions producer for a station in Austin, Tex., shot himself in the chest near the entrance to the building in Manhattan.

Pace of Deals Picks Up at Sundance Festival

The steady embrace of tiny films by Oscar voters may also be making financiers more bullish on the independent marketplace.Shameik Moore in “Dope,” a movie directed by Rick Famuyiwa that was be...

C.I.A. Officer Is Found Guilty in Leak Tied to Times Reporter

Jeffrey A. Sterling was convicted of espionage on charges that he told a New York Times reporter about a secret operation to disrupt Iran’s nuclear program.Jeffrey A. Sterling, a former C.I.A. of...

For Writers Only: Secrets to Improving Engagement on Your Content Using Word Pictures (and I Don't Mean Wordle)

Posted by Isla_McKetta "Picture it." If you're of a certain generation, those two words can only conjure images of tiny, white-haired Sophia from the Golden Girls about to tell one of her engagin...

SearchCap: Cortana, SEO Speed & Matt Cutts Google Talk

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Cortana, SEO Speed & Matt Cutts Google Talk appeared first o...

Pinterest Search Gets Smarter, Delivers Results Based on Gender by @mattsouthern

There’s nothing worse than searching for a new pair of kicks on Pinterest, and having to sift through pins of high heels when you really want a glimpse of the latest Jordan’s — am I right guy...

Social Media Makes Up Nearly A Third Of All Referral Traffic, + More Stats by @mattsouthern

Social software company Shareaholic argues that the shift from search to social is here with the release of a new set of data that reveals social media referral traffic is up 22.71% from this time ...

Bill Clegg’s Debut Novel Is ‘Did You Ever Have a Family’

Bill Clegg, the literary agent, faced a different pressure when seeking a publisher for his debut work of fiction. “Did You Ever Have a Family,” the debut novel by Bill Clegg, inspired the cre...

On the Road: SkyMall Stumbles as Airlines Hone Their Sales Pitches

More fliers are reaching for their tablets than the catalog of the quirky, and airlines are improving their magazines to reach more advertisers.

Facebook Said to Block Pages Critical of Muhammad to Avoid Shutdown in Turkey

An employee said the company had acted to comply with an order from a court in Turkey, whose government has not hesitated to cut access to services like Twitter and YouTube for political reasons.

5 Days to Save on SMX West – Register Now!

Early Bird rates for Search Marketing Expo – SMX West expire this Friday. Register now and get three days of exceptional content and invaluable industry connections for only $1595. Think SEO is d...

Video Of Matt Cutts Talking About The Early Days At Google

Miss hearing from Google's Matt Cutts? Here is a 34 minute video of him giving a talk at UNC Chapel Hill the other week. The post Video Of Matt Cutts Talking About The Early Days At Google appeare...

Site Speed & PPC Performance: Why You Can’t Ignore A Slow Site Anymore

SEO professionals have talked a lot about site speed since Google made it a ranking factor, but columnist Pauline Jakober says paid search marketers need to pay attention, too. The post Site Spee...

Free Webinar: Partner in the Cloud with Digital Marketing on February 10th

Do you want to learn how digital marketing can boost your cloud business? Join Bing experts Duane Forrester and Elizabeth Parker as they share industry experience on digital marketing and how basic...
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